NEW YORK -- "If/Then," the new Broadway musical starring Tony Award-winner Idina Menzel, may have gotten a box office boost after John Travolta mangled the star’s name at the Oscars.
According to The Broadway League, the show pulled in $909,159 over its first seven previews, strong numbers indeed for an original show. Publicity from Travolta’s gaffe may have helped draw interest.
The numbers also indicate that Denzel Washington hasn’t lost any of his box office pull. His revival of "A Raisin in the Sun" sold out its one performance, grossing $151,179. And Disney’s new "Aladdin" is off to a strong start with $826,491 over six previews.
In its third week, "Rocky" pulled less than 44 percent of its $1,454,942 potential.