NEW HAVEN, Conn. (AP) -- Lady Gaga has enlisted a Yale University psychologist in her campaign to end bullying.
Marc Brackett, a research scientist, is one of seven scholars named to the advisory board of the singer’s Born This Way Foundation.
The New Haven Register reports that Brackett has been working on an anti-bullying project with Facebook. This spring he’ll head up a new center at Yale devoted to teaching emotional intelligence in schools and other organizations.
Brackett, who is deputy director of Yale’s Health, Emotion and Behavior Laboratory, said understanding how to recognize and regulate emotion makes a big impact on the workplace, family life and school. It’s particularly relevant in curbing bullying.
Brackett said emotions play a role in memories, relationships, decision-making and health.
"It’s pretty much our whole life," he said. "Our argument is that we should provide every child with an emotional education. It should start in preschool and it should never end."
In October, Lady Gaga’s foundation chose University of Nebraska-Lincoln psychology professor Susan Swearer to help with research. Swearer will lead a research board that advises the foundation on its youth empowerment and tolerance programs.
Many academics have been doing research on bullying issues, "but how do we communicate what we know and get it out there to the public?" Swearer said. "It helps to have a megastar with a global network, who is thoughtful about the research."
The practical application of Lady Gaga’s anti-bullying campaign includes parking a bus outside her concerts where youths can learn about local resources that help them deal with problems. And scholars will monitor the program’s effectiveness.
Brackett has already found some benefits to working with the pop star.
"My main job is to help promote the tenets of the foundation, but I do get to go to some concerts," he said.