LEE -- Tom Touponce views his Meadow Farm Market on Route 102 as "old school."
Located near the former Lee Bowling Lanes, it's the kind of full service farm-to-market shop of years ago, he says, featuring locally grown and produced foods, bulk landscaping materials, home power tools and equipment and more.
"I'm aiming for the homeowner, pickup-driving customers and weekend gardeners," he said. "I'm filling a void as I have had a number of customers from Lenox, Lee and Stockbridge with no place to go."
Touponce is also the latest local business owner seeking commercial success within the town's Route 102 corridor.
Meadow Farm Market is the fourth business in less than three years to either open or relocate and expand along the state highway, between Exit 2 of the Massachusetts Turnpike and Stockbridge town line. Though the market made a soft debut in April, an open house for the year-round market is planned for 9 a.m. Saturday.
PHOTO GALLERY | Meadow Farm Market bringing locally grown produce to Lee
In the spring of 2011, Clark's Garden Center moved from its original Route 102 location further west to a more spacious greenhouse complex across from Daley & Sons Trucking Inc.
Earlier this year, Daley & Sons relocated from Lenox Dale to a new, larger trash hauling and recycling facility, returning to Lee, where the trucking business began in the 1970s.
In addition, Phil Pryjma of Great Barrington opened the St. Francis Gallery in August 2012 by converting the former St. Francis Chapel into a visual arts venue.
Lee business leaders said they are pleased with the grassroots economic expansion along the busy state highway.
"It's great to see property along Route 102 being developed," said David Bruce, president of the Lee Community Development Corp.'s board of directors.
"The new businesses fit their sites perfectly," he added.
Meadow Farm Market is on the site of the former Berkshire Blues Cafe, which was destroyed by fire in 2007.
Touponce says the market offers mulch, soil and compost produced at his 150-acre Meadow Farm near the Meadow Street-Tyringham Road intersection. The compost consists of food waste from local supermarkets and restaurants, along with leaves, grass and annual vegetation accepted free of charge from homeowners.
Meadow Farm Market also carries gardening tools, lawnmowers, chainsaws and other power equipment, backed up by a service and repair shop within the barn-like building.
In mid-May, proprietor Doug Rysewyk of Stockbridge opened his Berkshire Harvest Farms retail operation within the Meadow Farm Market structure. Featuring locally grown and produced plants, fresh vegetables and dairy products from the Leahey and High Lawn farms in Lee, the store is Rysewyk's first permanent location after five years of traveling to farmers markets throughout the Berkshires.
"We've had a great response locally with a lot of traffic from Oak N' Spruce," he said, referring to the nearby time-share condominium resort.
To reach Dick Lindsay:
or (413) 496-6233
If you go ...
What: Open house for Meadow Farm Market
When: 9 a.m. to 3 p.m. Saturday
Where: Route 102, Lee, near former Lee Bowling Lanes
Market hours: Monday through Friday, 7 a.m. to 5 p.m.; Saturday, 7 a.m. to 3 p.m.; closed Sunday
Contact: (413) 243-0777 or www.meadowfarmmarket.com