Editor's note: This story was modified on March 13 to correct the date of the memorial for Jeff Winslow. The memorial will be held on Sunday, March 16, 4 to 7 p.m.

PITTSFIELD -- There's a cardboard sign taped to the front door of Wild Sage on North Street.

"Jeff Winslow will be fondly remembered by Pittsfield," it states.

Now, Pittsfield has a local place to personally mourn the popular late city business owner.

A memorial service for Winslow will be held from 4 to 7 p.m. Sunday at the Whitney Center for the Arts, 42 Wendell Ave.

Winslow, who owned Wild Sage for 12 years, died suddenly on Feb. 15 at the age of 67.

Originally from Cazenovia, N.Y., Winslow was the second oldest of six siblings, according to his niece, Katie Elmes, but had no immediate family in the Berkshires.

Winslow opened Wild Sage after working as a Realtor, a district manager for a national publishing company, and as a vice president of marketing at Berkshire Bank.

He sold recycled furnishings, furniture and books, items that Winslow once referred to as "memories and treasures" at Wild Sage.

Winslow was also a longtime member of Downtown Pittsfield Inc. serving on the organization's quality of life and merchant committees. He also helped start the First Friday's Artwalk.

Wild Sage has been closed since Winslow's death, and family members have yet to comment on the store's future.


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"Store closed, thank you for your years of support," is written on another sign that has been placed on Wild Sage's front door.

Wild Sage is located on the ground floor of the three-story Union Court building on the corner of North and Union streets that was originally built in 1905 as a hotel. The upper floors contain 39 subsidized housing units.

The building's owner, the Preservation of Affordable Housing in Boston, is planning to make significant improvements to those subsidized housing units later this year.