Convention Coverage: Univision milestone

Friday September 7, 2012

NEW YORK -- Univision can thank the Republicans for a milestone week in the television ratings.

Nielsen says the Spanish-language network topped prime-time ratings last week among viewers ages 18 to 49. It was only the fourth time in Univision’s history it achieved that feat, and the first time it happened twice in the same year. It also happened in early July.

ABC, CBS and NBC each televised three hours of the Republican convention last week, and that was a turnoff to the young viewers prized by advertisers. Sixteen of Univision’s one-hour telenovela episodes did better in the ratings among that demographic than any hour of convention coverage.

During the otherwise quiet week before Labor Day, NBC’s "America’s Got Talent" was the most-watched program.

Nielsen’s top programs for Aug. 27-Sept. 2:

1. "America’s Got Talent" (Tuesday) (NBC), 9.8 million.

2. "NCIS" (CBS), 8.38.

3. "America’s Got Talent" (Wednesday) (NBC), 8.34.

4. College Football: Michigan vs. Alabama (ABC), 7.9.

5. "NCIS: Los Angeles" (CBS), 7.2.

6. "60 Minutes" (CBS), 6.9.

7. "Hell’s Kitchen" (Monday) (Fox), 6.8.

8. "2 Broke Girls" (Monday, 9 p.m.) (CBS), 6.6.

9. "Master Chef" (Tuesday) (Fox), 6.59.

10. "The Big Bang Theory" (Monday, 8:30 p.m.) (CBS), 6.51.

11. "Big Brother 14" (Wednesday) (CBS), 6.4.

12. "The Big Bang Theory" (CBS), 6.1.

13. "Mike & Molly" (CBS), 5.91.

14. "Hotel Hell" (Fox), 5.9.

15. "Big Brother 14" (Sunday) (CBS), 5.6.

16. "Big Brother 14" (Thursday) (CBS), 5.4.

17. "Hawaii Five-0" CBS, 5.06.

18. "Criminal Minds" CBS, 5.05.

19. "America’s Got Talent" (Wednesday, 8 p.m.) (NBC), 4.93.

20. "Two and a Half Men" (Thursday) (CBS), 4.91.


NEW YORK -- Michelle Obama has bragging rights over Ann Romney in one early measurement -- television ratings.

The Nielsen Co. said about 26.2 million people watched the opening night of the Democratic National Convention on Tuesday in Charlotte, N.C., where the first lady was the featured speaker.

Last week, Nielsen said 22.3 million watched the first night of the Republican National Convention in Tampa, Fla., where potential first lady Ann Romney talked about her husband, Mitt.

NBC was the most popular network during the 10 p.m. hour on Tuesday, with just over 5 million viewers. CBS had 3.27 million and ABC had 3.24 million, Nielsen said. PBS, which broadcast throughout prime time, had 3.8 million viewers during the 10 p.m. hour.


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